National SEO Case Study: Q4 2022, +519% More Clicks

We were approached by a client in Q4 2022 to take over the SEO strategy of a website from another agency. The website was a national brand looking to promote awareness of their services.

Upon investigation, we determined that the previous SEO strategy was too broad. We replaced it with a focused strategy: target the specific cities where the client was most likely to grow, and win those searches one city at a time.

We enacted the strategy upon our takeover in October 2022. We were able to achieve a 519% increase in organic search traffic, going from 830 clicks in Q3 to 5138 clicks in Q4.

This result was achieved by a combination of local SEO and optimizing for the right searches. This put us in front of the target audience, increased our client’s visibility, and led to dramatically more leads.

What made the difference: The traffic was already there. The old strategy was just aimed at everyone, so it reached no one in particular. Narrowing the target turned the same search demand into leads.

At SuccessAmp, we focus on delivering quality results without guesswork. If you want to grow your established business, book a free consultation to see if we’re a good fit.

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